Nightclub & Bar Show
The Cocktail Bandits are heading to the Nightclub & Bar Show for the first time. The ladies will lead a discussion on the importance of Marketing to Minorities and well as participate in to panel discussion. See event details below:
Your Go To Strategy to Working with Social Media Influencer
This panel educates attendees on how best to forge honest and genuine digital relationships, which can be molded into real-life profits and publicity. In addition, attendees learn how to engage and work with influential individuals from within their local markets to those with a global reach and best practices to assist in building and nurturing positive relationships.
Monday, June 28 • 3:00pm – 3:50pm –
https://nightclubbarshow2021.sched.com/event/j324
2021 Beverage Trends to Know to Drive More Sales
The beverage industry is constantly changing and evolving, but what do you need to know to make sure that your business stays ahead of the curve? In this presentation, we will discuss the latest trends in beverages including RTDs (ready-to-drink), RTS (ready-to-serve), spirits, draft cocktails, and growing categories like coffee and tea. We’ll cover how these categories are developing as well as provide information on which brands have the potential for growth in the future. This session will breakdown how businesses can use insights from the panel to drive their own sales by making changes within their product lineup or marketing strategies.
Monday, June 28 • 3:00pm – 3:50pm
https://nightclubbarshow2021.sched.com/event/j2th
Inclusivity Increases Profits & Guest Count
Good help has always been hard to find, but great hires may be missing from your radar. The Cocktail Bandits outline the importance of actively recruiting minority employees to create a more vibrant and comprehensive bar environment. By setting deliberate intentions to hire the best and diverse staff, you’ll be able to leverage your staff to help you with a wide array of marketing messaging and events that can appeal to a much larger audience. Learn the ways to attract qualified minority employees and increase you guest counts.
Wednesday, June 30 • 11:00am – 11:50am
https://nightclubbarshow2021.sched.com/event/jfdD
MARCH Madness Part 2 SCANPO/Together SC
Part 2 – The Philanthropy
After we got our full of amazing libations and food, we went to the SCANPO/TogetherSC non-profit summit in Columbia, SC.
SCANPO/TogetherSC, founded in 1997, holds a non profit summit every year in different parts of the state and we were happy to be in attendance. We are honored to serve as board members for the Sweetgrass Cultural Arts Festival non profit organization and we’d never been to a summit like this before. The purpose and mission of this event and organization is to “unite, strengthen, and advance our state’s nonprofit community, so we may enrich the quality of life for all.”
There were many classes that we could attend during the 3 day conference. We enjoyed hearing keynote speakers, learning about fundraising and social media in non profits; but the event that left the biggest impression was a poverty simulation.
The poverty simulation was a 2 hour exercise where participants were given a packet and had to get through “4 weeks” of life in poverty. The exercise was meant to portray real life in poverty. Participants were given a bank, grocery store, a pawn shop, social services (welfare/Foodstamps) and a place to pay bills (rent/lights/phone) and even law enforcement to interact with. Poverty is real for many people. It affects families everyday.
I portrayed the life of an 85 year old retired woman, named Eunice, who lived on a fixed income. I only received around $550 per month, and the goal was to pay all of my bills before the month was over. Of course my bills were more than $550 a month, so it was not an easy task. It was hard to stretch my money. I found myself pawning household items like my TV and camera. I also had to beg for a few payment arrangements. When I went to social services to receive some assistance, I was treated very poorly and it seemed like no one cared. For a few weeks, I stayed at home because I didn’t have money to ride the bus. I did manage to pay all of my bills by the end of the month but I was living on the BARE minimum. I couldn’t even purchase much food or my medicine.
My neighbors (the other participants in the simulation) had families, school and jobs. It was insane to see them fighting for resources among one another. There were even police in the simulation because poverty leads a lot of people to a life of crime.
I, being the child of a teen mother, already knew about poverty and trying to make ends meet on unliveable wages. It’s not as simple as some people think and this task proved it. It really touched my spirit because the people in the simulation are REAL people, going through this in REAL LIFE. Participants couldn’t believe that there are people that have to deal with this reality everyday. Some people even cried. This project should make anyone appreciate their own life and hopefully makes us think twice before judging someone.
This simulation allowed us to be immersed in the poverty experience… hopefully it has sensitized participants to be more sympathetic and empathetic to the less fortunate.
Overall, the Together SC Non profit Summit was amazing, educational, and enlightening. We were honored to be there.
http://www.togethersc.org http://www.sweetgrassfestival.org
Black Southern Belle Collective Conference – Charleston 2017
Charleston plays host to several conferences and festivals. Our favorable weather and variety of venue spaces makes our coastal city an ideal wedding location. Brides, grooms and their families alike come to our Holy City for inspiration and tradition.
Black Southern Belle (BSB) is a lifestyle brand that spreads African American heritage and the traditions of women living in the South. The online magazine shares images of beautiful and stylish women of color celebrating different aspects of their lives in the South.
BSB social media pages features Belles of all shades draped in pearls and pride, true visions of proper southern ladies. Creator and founder, Michiel Perry host a 2-day conference educating brand managers and interacting with lovers of southern culture.
The conference consist of social mixers at exclusive locations around Charleston like the Historic Rice Mill and the newly renovated Cedar Room at the Cigar Factory. Local caterers, bakers and bartenders offered attendees bites and sips; showcasing what their company can add to your next event.
We also had the opportunity to meet some very talented brand developers. Swank Desserts served her gold dusted macaroons alongside Callie’s Hot buttered biscuits. Angela Belt, an interior design wiz captivated us with her style and local event coordinator, Candise Hilse dazzled us with her ability to carry a conversation whilst managing refreshment replenishment.
The day of training began with a tea and coffee bar with gourmet cookies from Grey Ghost Bakery. The morning sessions were lead by different groups of panelists discussing marketing to diverse audiences and using events to grow your business. We spoke on two panels; Social Media Networking and Adding a Special Client Touch.
Both classes were well attended and the audience asked interesting questions about brand collaborations and social engagement both integral parts of business building.
At noon, we were treated to a lunch of tomato pie bites, salmon and beet salad, followed by a slice of pumpkin cheesecake. Our mid-day meal was lead by a panel discussion moderated by Kim Alston, The Advertising Diva.
The lunchtime panel included a shoe entrepreneur and Senior Advisor at the United States Department of Commerce. The group provided invaluable food for thought while we dined in the courtyard of The Gadsden House.
Top 3 of BSB
- South Carolina State Shaped lunch menu by SASE-Ink
2. Pure Leaf signature cocktail!
3. Seeing such a diverse and empowered group of women!
www.blacksouthernbelle.com www.saseink.com www.pureleaf.com www.thetinytassel.cm www.luxurysimplified.com www.thecedarroom.com www.anerisphotography.com www.yojevents.com
